Dakota transforms college research—expanding what counselors and students can discover, understand, and act on—by combining deep admissions research with conversational, trusted AI.
Dakota is your always-on research assistant, helping you build better-fit college lists, prepare more productive meetings, and give every student more personalized support—without spending hours moving between websites and documents. Ask Dakota anything about a student or college:
- Based on this student’s Thrive Report, what do they need from a college environment?
- Where does their current college list align—or conflict—with what will help them thrive?
- Which colleges would allow this student to combine computer science and music?
- Which urban universities offer a close-knit campus community with access to a major city?
- Create a research assignment that helps this student investigate academic programs and opportunities for a “Why Us?” essay.
Explore 98 things you can ask Dakota!
The Thrive Report is the foundation of the workspace. It looks beyond grades and scores to identify what each student needs academically, socially and environmentally—giving counselors, students and parents a shared framework for discussing fit. Anyone on the student’s team can generate a personalized report spanning eight dimensions: majors and studies, academic culture, athletics, campus life, jobs and careers, location, size and weather.
College Research is a shared counselor–student workspace. Counselors assign and track targeted research; students investigate questions, record what resonates and return ready for more meaningful conversations. Dakota shows what they have learned, what remains to explore and which findings can inform college decisions and essays.
Universal memory connects Thrive insights, research and college-list decisions with Test Prep and Application Coach. Counselors see the whole student, while students compare evidence, question assumptions and take ownership of their list.
Together, the Thrive Report, Deep Research and collaboration help counselors support more students with the thoughtful, personalized guidance that distinguishes great counseling.